Central Cee ignited a discussion online after claiming he played a major role in making Nike Tech fleece jackets popular. On Wednesday (Jan.29), the British rapper visited Web Culture for a brief interview. When questioned about his distinctive style โ which typically features Nike Tech fleece jackets and pants โ he suggested he โput a lot of people on.โ
โMe, Iโm humble innit but at the same time, I like to think that man put a lot of men onto the Nike Tech ting. You see da influence even in America and dat now, people be rocking their techs like theyโre us,โ Central Cee explained.
The London-born artist added: โItโs perfect timing as well reallyโฆ.you canโt rush itโฆโ As the interview clip wraps up, several artists, including Drake and NLE Choppa, are seen donning the sought-after Nike Tech fleece sets, seemingly reinforcing Cee’s claim about his impact. Nevertheless, many individuals on social media appeared to disagree.
โHis entire lifestyle is based on black American culture,โ one person wrote on x
Numerous respondents under the interview clip criticized the rapper (who is of English, Guyanese, and Chinese descent) for allegedly appropriating Black culture. โHis entire lifestyle is based on black American culture but he thinks we got dressing tips from HIM?! Lmao!โ one person commented on X. โBuddy wasnโt even old enough to make any money of his own when we started wearing Nike tech.โ
In a similar vein, another user remarked, โCentral Cee saying he influenced Americans to wear Nike Techs is possibly one of the most delusional things Iโve ever heard.โ However, a minority defended Central Cee.
โYES Central Cee individually didnโt put AMERICANS on Nike Tech Fleeces but the UK in general has been on that particular aesthetic and mold before NY/America,โ wrote another X user. โThis is how marketing worksโthey made what was available in London also available in NY and across the country.โ
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